Embedded AI - Intelligence at the Deep Edge
“Intelligence at the Deep Edge” is a podcast exploring the fascinating intersection of embedded systems and artificial intelligence. Dive into the world of cutting-edge technology as we discuss how AI is revolutionizing edge devices, enabling smarter sensors, efficient machine learning models, and real-time decision-making at the edge.
Discover more on Embedded AI (https://medium.com/embedded-ai) — our companion publication where we detail the ideas, projects, and breakthroughs featured on the podcast.
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Embedded AI - Intelligence at the Deep Edge
Why Rumours of intent driven advertising for ChatGPT is a Problem
This episode examines the growing evidence that ChatGPT will soon include advertising, driven by leaked internal references and OpenAI’s financial ambition to generate $25 billion in ad-based revenue within four years. With more than 800 million weekly users, ChatGPT offers a scale and level of conversational closeness unmatched by any previous platform.
The discussion explores why this shift is not just a business decision but a fundamental threat to user trust. Unlike traditional search ads, which are clearly marked and separate from results, future ChatGPT ads may be blended directly into conversational answers. Because users routinely share deeply personal information with AI assistants, this creates the conditions for hyper-personalized and largely invisible influence.
The episode argues that optimizing an AI assistant for engagement and ad performance risks turning it into an “intimacy-exploitation machine” — a system that can shape choices, filter information, and gradually weaken user autonomy under the guise of helpful advice.
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